Kya Hai Swiggy Founders Ke Success Ka Raaz?

Swiggy India ki leading food ordering and delivery service company hai. Firstly ise 2014 me start kiya gaya tha. And iska headquartered Bengaluru, India me hai. Moreover Swiggy ek web and mobile-based application based company hai. And user ko restaurants se food delivery service allow karta hai. Swiggy Founders ne full-fleshed food services provide karne ke thought se sabko inspire kiya hai. Even so Swiggy customers ko special feature provide karta hai. And one of most special feature hai kisi bhi restaurant se order me koi bhi minimum order policy nhi hai.

Swiggy Founders
Swiggy Founders Shop Groceries with Amazon on Mega Groceries sale.

Swiggy Founders Ki Success Story

First of all  5 Delivery Boys se company ko start kiya gaya tha. And now more than 20 thousand Delivery executives work kar rahe at present. Sriharsha Majety, Nandan Reddy, and Rahul Jaimini ne mil kar Swiggy ko establish kiya. Sriharsha Majety Indian Institute of Management, Calcutta and & BITS Pilani ke alumnus hai. And currently, Swiggy ke Chief Executive Officer (CEO) hai. Moreover Nandan Reddy ne Birla Institute of Technology and Science se MSc Physics (Hons.) ki degree li hai. And currently Swiggy me operations ko head karte hai. Third Co-founder of Swiggy, Rahul Jaimini Indian Institute of Technology, Kharagpur ke alumnus hai. And currently, Swiggy me as Chief Technical Officer work kar rahe.

Swiggy ke CEO Sriharsha Majety ne company ko ek great vision se start kiya tha. Start karne ka vision India me company food practices ke scenario ko change karegi. Furthermore, Swiggy small food joints as well as large restaurant chains ke sath work karta hai. Especially, customers and restaurants me bridge ki tarah act karta hai Swiggy. Because of innovative technology platform near by restaurants se customers ke door step tak food ki delivery hoti hai. Even so customers ko near by restaurants ke contacts ko save nhi karna padega. Swiggy Founders ke is initiative se Swiggy as well as restaurants both ko profit hota hai.

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Swiggy Ki Startup Journey

Jab India me food and ordering food ki baat hoti hai to lot of undiscovered potentials samne ate hai. Previously, food order karne ke baad inconveniences of ordering food hoti thi. Even so India me food industry bht develop nhi tha. But thanks to three of the Co-founders started Swiggy in 2014 with a head office in Koramangala, Bangalore. 25 restaurants and five delivery personnel se initiate kiya gaya company ko. After that iOS and Android app and website ko customers ke food order karne ke liye design kiya gaya. All these collectively Swiggy ko ek successful startup banane me help kiya. And because of online and offline promotions company popular ho gayi customers me.

Swiggy Ki Marketing Strategies

Swiggy online and offline campaigns dono ko Marketing strategy me include karta hai. Moreover, ye apne campaigns ko social networking sites like Facebook, Twitter, YouTube, Pinterest, and Instagram se promote karta hai. Company ke successful brand awareness and promotion se popularity mili hai.

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Swiggy Net Worth

Currently, Swiggy 30 percent of the shares on every order restaurants se earn karta hai. Even so customers se delivery charges leta hai. Moreover, Swiggy ka net worth Rs 3, 86, 34,590 with a turnover of Rs 7, 41, 702 hai. Along with khud ke delivery executives 25,000 restaurant owners se linked hai. And India me across 13 different cities delivery services provide karta hai Swiggy.

What do you think?

Written by Ratnakar Upadhayay

A Business Development Manager and Internet Industry veteran with more than 7 years of experience in Sales Operations, Events & Weddings, Social Media Marketing, Business Development & Strategy.

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