Ratnakar Upadhayay
Electric Vehicles Market leader, Tesla ne worldwide EV markets me ab tak rule kara hai lekin ab Volkswagen, Tesla ko barabar ki takkar de rahi hai.
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Volkswagen ID.3 Vs Tesla Model 3
For years, Tesla ne EV market ko dominate kiya hai aur competitors ko to apne paas tak nahi aane diya. Tesla ki success ke reasons bhot hai jese ki sleek design, high-powered battery tech, electric-only strategy, superior software aur constant aur better innovative updates. Is time traditional car makers sirf apni existing cars me plug-in option dekar electric cars bech rahe the aur isiliye Tesla se piche rahe. But Volkswagen ne ye galti nahi kari aur Tesla ko European markets me piche chod diya hai. Volkswagen ID.3, (company ki pehli electric car) Tesla Model 3 ko hara kar Europe ki second best-selling car ban chuki hai vo bhi launch ke bas 4 months baad. According to analysts, Volkswagen ID.3 “the most credible EV effort by any legacy auto company so far” hai. Is report ke baad Volkswagen ke share prices suddenly spike kar gaye. Analysts ka ye bhi kehna hai ki Volkswagen ID.3, Tesla Model 3 ke competition me fully cost competitive hai aur best-in-class density aur quality provide karti hai.
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Battery Aur Software Ke Mamle Me Piche Hai Volkswagen
Analysts ke hisaab se Volkswagen ID.3, software aur battery power ke mamle me Tesla se bhot jyada piche hai. Volkswagen ID.3 ki start thodi kharab hui thi jab software glitches aur production delays se customers kafi naraz the but ab Volkswagen steady ho chuki hai. Volkswagen ab €16 billion ki investment karne ko ready hai for e-mobility and digitalization, aage ane vale 5 saalo kelie. Tesla ki tarah Volkswagen bhi kuch mahino me software updates roll out karegi.
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Customer Base
Volkswagen ki early success ka credit conservative consumers ko jata hai jinhone technology ke mamle me bade risk lene se mana kardia. Iske baad early adopters jo ki advanced technology ke fans hai ne bhi help kari hai. Is maamle me Tesla ka share 5-10% hoga lekin baki ka sara 90% customer base Volkswagen ki taraf attracted hai. Tesla bhi ab Germany me ek giga factory setup kar rahi hai.
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Market Cap
Volkswagen aur Tesla ki is ladai ke beech gap kafi kam hua but still Volkswagen market me $114 billion par valued hai jo ki Tesla ka one sixth hai. According to analysts, Volkswagen agar MEB platform use karti hai to 2028 tak €20 billion tak ki income generate karegi. Although Tesla, digitalization and battery technology ke mamle me aage hai but soon $500 billion ka market cap ko cover kar hi legi Volkswagen.
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A Business Development Manager and Internet Industry veteran with more than 7 years of experience in Sales Operations, Events & Weddings, Social Media Marketing, Business Development & Strategy.
